Expanding Your Franchise Overseas Can Make You Millions — Or Tank Your Profits If You Don’t Consider These Risks.

Expanding Your Franchise Overseas Can Make You Millions — Or Tank Your Profits If You Don’t Consider These Risks.

Deciding to expand your franchise concept internationally is a challenging one. Doing so can provide growth opportunities far beyond those in your current home market. But doing so before you’re ready can create undue stress on your system. International expansion requires a full investment of time and resources to do it right; it is a serious commitment that reburies hard work, supported by a well-thought-out and well-executed game plan.